Olivia Burton

BA (Hons) International Fashion - Business Practice 2021

After recently finishing my studies at Manchester Fashion Institute, I will soon be graduating with a BA Hons degree in International Fashion. Through the business pathway I have gained a wide breadth of experience at industry level, with a focus on business strategy specifically tailored to a brief or brand. This included examination of brands in developing countries, as well as globally recognised luxury brands in order to assess areas of opportunity for further growth and development. Whilst developing my skills in research and critical analysis, I have also developed my presentations skills, giving me the tools needed for graduate employment.  

I have also been lucky enough to work with brands and retailers such as Farfetch, Astrid & Miyu and Missguided, among others, through influencer marketing on my fashion blog. This has allowed me to gain additional marketing skills that will prove invaluable when seeking a job within the industry.