Melanie Drinnan

BA (Hons) Fashion Art Direction 2020

Melanie Drinnan

BA (Hons) Fashion Art Direction 2020

I specialise in styling and creative direction, but overall I see myself as a fashion curator. I like to focus on concept ideas and styling to produce aesthetically pleasing and interesting outcomes in response to current topics. I enjoy researching into social, environmental and political issues which in turn inform my work. I very much like to explore beauty and pop culture references but with a campy colourful outlook.

I’m very keen on having a strong use of colour within my work. I like to source colourful clothes, use vivid backgrounds, and incorporate loud makeup. Something I think is important within my own work and also the fashion industry in general, is the use of unconventional models, so I like to cast a wide variety of ethnicities, sizes and gender. I love to collaborate with other creatives, whether this be photographers, designers or makeup artists.