Beth Alexander BA (Hons) Fashion Art Direction
Within my Fashion Art Direction practice I specialise in Photography and Creative Direction. Exploring boundaries between physical and digital making, I use collage and riso printing to transform photography into exciting, multi-disciplinary outcomes. Themes of identity, female self-image and social media underpin my creative work. For my final major project I have created a publication called ‘Someone Alien’ which examines the conflict between our online and physical identity. Is the person you present online an accurate representation of your physical self, or someone alien? The final outcome collates my work from Level 6 and Unit X and conists of photography, riso prints, visual cropping and interactive layout design.